Artist to Watch: Lauran Hibberd Emerges with Savage Charm in “Hoochie”

Lauran Hibberd
An absolutely intoxicating affair, Lauran Hibberd’s “Hoochie” oozes effortless cool with unapologetic confidence and raw overdrive.
Stream: “Hoochie” – Lauran Hibberd


And if I was you, I would probably love me too…

Lauran Hibberd’s savage charm is as energizing as it is seductive: The ruthless Isle of Wight indie rocker has hit hard and fast over the past two years, releasing a slew of intense, explosive singles. Hers is the kind of music that can and will shake audiences awake, engaging listeners with honest lyricism and dynamic musicality.

Last year’s fierce and unrelenting “Call Shotgun” affirmed Hibberd as the real deal – a worthy spokeswoman for millennial and Gen X angst. The track has since amassed over a half million streams, but (as is the case so few artists these days) every new song Hibberd releases seems to outshine the last. February’s coy “Sugardaddy” is as fun as it is alluring, impressively injecting vulnerability into a devil-may-care nonchalance.

Hoochie - Lauran Hibberd

Hoochie – Lauran Hibberd

You don’t wanna go outside
nothing ever hit you like my motorbike
I got you in the shins and
I broke your stride

It’s cute that you cried
I don’t wanna catch my breath
I only feel alive
when you’re round my neck

I whispered that I hated
all your hoochie friends,
they were nothing like me

Lauran Hibberd’s latest song is an absolutely intoxicating affair. Independently released April 19th, “Hoochie” oozes effortless cool with unapologetic confidence and raw overdrive. The song finds Hibberd reclaiming her self-worth in the wake of a relationship’s end, making it as much an anthem of self-love as it is a “f*** you” to an ex.

“‘Hoochie’ is a ‘90s slang term for a bit of a ‘loose’ woman. It’s also the name of my new hamster,” Hibberd shared upon her song’s release. “For me, this track is kind of that three-month period, after you’ve stopped hanging out with someone and you realise that actually they were kind of a tool, and that maybe you are alright. I think there’s a confidence in this track lyrically that I’m yet to filter through to my actual life. I’m looking forward to that happening.”

Lauran Hibberd Hoochie 1

Lauran Hibberd

Hibberd comes to life in an extremely bold, instantly memorable chorus: “If I was you, I would probably love me too, you know it smells like sweet perfume in the back of my van,” she cries, her voice full of radiant power. “And if she was cool, she would probably dig me too. You’re gonna have to marry her in June; I guess that you’ll lose.”

And if I was you,
I would probably love me too
You know it smells
like sweet perfume
in the back of my van
And if she was cool,
she would probably dig me too
You’re gonna have to marry her in June
I guess that you’ll lose

This is so clearly the start of something special: “Hoochie” is a bona fide hit, a rocket to the ears and joy to the soul.

Put Lauran Hibberd on your artist to watch list right now!

Stream: “Hoochie” – Lauran Hibberd

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Hoochie

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Mitch Mosk

Mitch is the Editor-in-Chief of Atwood Magazine and a 2014 graduate from Tufts University, where he pursued his passions of music and psychology. He currently works at Universal Music Group in New York City. In his off hours, Mitch may be found songwriting, wandering about one of New York's many neighborhoods, or writing an article on your next favorite artist for Atwood. Mitch's words of wisdom to fellow musicians and music lovers are thus: Keep your eyes open and never stop exploring. No matter where you go, what you do or who you are with, you can always learn something new and inspire something amazing. Say hi here: mitch[at]atwoodmagazine[dot]com