Premiere: Pink Honey Moan’s Dynamic “Make Believe” Is a Song of Truth, Layers, & Understanding

Jared Lindbloom © Marcus Middleton
Jared Lindbloom © Marcus Middleton
An intimate and dynamic outpouring, Pink Honey Moan’s cinematic new single “Make Believe” uses tension, layering, and poetic reflection to convey our individual experience of truth, understanding, and self-discovery.
Stream: “Make Believe” – Pink Honey Moan




I’m telling myself and asking the listener to dig past the glossy veneer and find where the honest truth resides.

Truth always carries with it a special kind of weight, and on his latest single, New York’s Pink Honey Moan channels that weight into charged, compelling sound. An intimate and dynamic outpouring, the cinematic “Make Believe” uses tension, layering, and poetic reflection to convey our individual experience of truth and understanding. It’s a song of self-discovery and digging deeper; of challenging oneself, one’s mindset, and one’s surroundings in the process.

Just as importantly, it’s a radiant sonic blast of indie rock ready to hypnotize the ears and dazzle the mind.

Make Believe - Pink Honey Moan
Make Believe – Pink Honey Moan
Up the road in a few
You’ll find room with a view
Something’s calling me
Might be make believe

Atwood Magazine is proud to be premiering “Make Believe,” Pink Honey Moan’s first single of 2022 and the latest track off the artist’s forthcoming debut EP, Balance (out May 6, 2022). The solo project for singer, songwriter, and multi-instrumentalist Jared Lindbloom (Fishdoctor, Stargazy, Tredmills), Pink Honey Moan is a delightful smorgasbord of influence and inspiration spanning folk, rock, pop, electronic music, and much more. 2019’s debut single “Closer to You” and last October’s sophomore release “Running Up the Hillside” showcase an artistry built on thoughtful lyricism and emotive music, and these qualities resonate especially bright on “Make Believe.”

Bijou bird overhead
Great skies, colors bled
Close your eyes to see
Might be make believe

Close your eyes to see, might be make believe.” What is real and what “isn’t” has gotten so muddy over the years – not only because of terms like “fake news” and “alternative facts,” which can all too easily confound the steadiest mind, but also because of our blended virtual/digital and physical lives. We exist in more places at once than ever before, which in turn means our identities are stretched over multiple modes, platforms, forms of communication and connection. It’s a lot to take in, and to Lindbloom’s credit, “Make Believe” doesn’t offer any easy or immediate answers; rather, it’s a vessel of observation and introspection. The song reckons with perception and reality. The direct focus of his subject matter is vague, yet the artist’s vivid words are enough to send us on our own contemplative journeys as he searches for meaning: “What’s this place that I found? The whole thing’s upside down.”

What’s this place that I found?
The whole thing’s upside down
It now makes sense to me
Must be make believe

“‘Make Believe’ was written out of a need to make sense of all the swirling rhetoric of the past few years,” Lindbloom tells Atwood Magazine. “I’m telling myself and asking the listener to dig past the glossy veneer and find where the honest truth resides. This song is an ode to my upbringing and to my loved ones who made me the person I am today.”

Sonically, “Make Believe” channels the angst and churn of Arcade Fire’s music with the urgency of The Strokes’ debut – yet there’s a left-of-center theatricality to Pink Honey Moan’s performance that helps him stand apart. Layered instruments and harmonizing vocals create a sense of tension that builds toward climax, and ultimately release.

Having been a member of various bands over the years, Lindbloom sees Pink Honey Moan as his now-primary vessel of artistic self-expression. “This collection of songs is like chapters of my diary, spanning twenty years,” he explains. With that in mind, his EP Balance promises to offer a particularly visceral experience to listeners as he delves, unencumbered, into the human condition. His first venture as he gets going in 2022 is one focused on the self, and of understanding oneself at one’s core: Who are we? How do we see the world? In not so many words, the artist asserts his desire for something real; for connection. Stream “Make Believe” exclusively on Atwood Magazine.

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Stream: “Make Believe” – Pink Honey Moan



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Make Believe - Pink Honey Moan

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