Emerging Talent Scholarships on Offer from Charmfactory

Clara Pople & Chase Woods
Clara Pople & Chase Woods
Today, the directors at UK music marketing agency Charmfactory, which Atwood Magazine has worked with since our inception, pen a note about their brand new emerging talent scholarships programme, which is currently accepting applications. The scholarships will provide two artists with free access to 12 months of coaching, mentoring, and Charmfactory’s three talent incubator workshops.


Emerging Talent Scholarships on Offer

by Sarah, Jeremy & Rob @ Charmfactory

At Charmfactory, we’ve had the pleasure of working with a truly diverse range of artists over the last 20 years (you can check them out here).

We’re an agency that likes to embrace creativity, and support talent. The overnight success stories that you hear about are very few and far between, for the majority, making it in the music industry doesn’t happen overnight. For artists to give themselves the best possible chance of success, the intricate details of each phase of their campaign journey need to be expertly mapped out and executed to get the best possible outcomes. And it all starts with building a fanbase.

We are a team of music enthusiasts who believe in collaboration and building communities. Whether you’re a bedroom beat-maker or a seasoned pro, we appreciate and work with all kinds of talent. We’ve launched the Charmfactory Emerging Talent Scholarships to give something back to the music world, help artists realise their ambitions and get their music in front of the right audiences.

Much like Atwood, Charmfactory is an agency with a truly international reach. In 2020 Sarah Thompson, the heartbeat of the agency crossed paths with the talented Chase Woods in NZ, and together, they’ve spent the past few years establishing him in the vibrant music scene of New Zealand. They followed a specific strategy which culminated in building Chase’s fanbase existentially and the artist making Spotify’s coveted New Music Friday editorial playlist.

Chase said about working with Sarah, “I am incredibly grateful for having the opportunity to work with Sarah as my music mentor. Her guidance has been nothing short of amazing, offering not only valuable insights but also unwavering support. Sarah’s expertise and dedication have played a pivotal role in my musical journey, and I wholeheartedly recommend her to anyone striving to advance in the music industry.”

If you’re a budding artist looking to dive into the music scene, consider joining our community and applying for the Charmfactory Emerging Talent Scholarship HERE. Closing date is February 23rd. – Sarah Thompson, Jeremy Scott, & Rob Cannon at Charmfactory.

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? Clara Pople © Meriwether Freya Lewis
? Chase Woods © courtesy of the artist


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