Watch: The Fierce, Indulgent Energy of Broken Baby's "It's My Show!" Video

A f*-you anthem and an assertive reclamation all in one, Broken Baby’s “It’s My Show!” is the spunky explosion of feminine energy we need now, more than ever.**

for fans of: Talking Heads, Blondie, DOROTHY

— —

There are about five seconds in all of Broken Baby’s “It’s My Show!” video when frontwoman Amber Bollinger isn’t moving; otherwise, she’s in constant motion through the four-minute film, a blur of spirited confidence in a red jumpsuit that refuses to be contained.

It's My Show! - Broken Baby — It’s My Show! – Broken Baby

Pour some water on me baby
and watch me grow
Put on a movie I’ll fall asleep
with the lights down low
I know you’re thinking
that I just don’t care
Yeah I’m selectively laissez-faire
Dance to my music
if not you’d better go
‘Cause it’s my show! It’s my show

Atwood Magazine is proud to be premiering the Morgan Freed and Jon Ryan-directed music video for “It’s My Show!” off Broken Baby’s brand new self-titled debut album (out today, September 21, 2018 via Poor Man Records/Palo Santo Records). The Los Angeles duo of Amber Bollinger and rock veteran/producer Alex Dezen (The Damnwells), Broken Baby embrace their music as “uncompromising rock,” crafting a fierce and edgy sound inspired by new wave, punk, post-punk, and the past four decades of musical activism and resistance.

The exclamation point in “It’s My Show!” captures the energy of an overwhelmingly emphatic sonic statement: “I think in an attempt to be ironic we just wound up being honest,” Bollinger reflects. The animated singer indulges in self-empowering lines that emit an aura of excitement and freedom; one can’t help but hear “It’s My Show!” as a femme power grab as Bollinger rejects one-track-minded men trying to take advantage, acting like the world is theirs.

Fill my glass to the brim with a shit Bordeaux
You wanna know my sign
sure it says stop bro
No Patrick swayze you ain’t gettin no ride
I’m not looking for the time of my life
with enough candles on my cake
you can watch me blow.

A fuck-you anthem and an assertive reclamation all in one, Broken Baby’s “It’s My Show!” is the spunky explosion of feminine energy we need now, more than ever. The band’s single-shot music video truly drives the message home as Amber Bollinger struts her stuff through a dark, quiet street.

“Ominous. Playful. Kinda fun! Kinda dangerous,” Bollinger says of the music video. “It’s one continuous shot, so the directors Morgan and Jon (Ride or Cry) had us do it like 30 times until we nailed it. It was like rehearsing for a fucked up musical.” If “It’s My Show” were a musical, we’d be first in line.

Come to think of it, this song is part of a musical – if you consider Broken Baby’s debut album, Broken Baby! Out today, the duo’s self-titled debut is ruthlessly raucous, an invitation to redefine the lines and be unashamedly you. Songs like “Pass the Acetone” and “Hello from the Other Side of Hell No” display Broken Baby’s ear for catchy melodies, whilst “In Through the Output” and opener “Year of the Fat Man” compel us to throw our fists in the air. Broken Baby are all the way alternative, and it’s fun to swim in their diverse array of sounds and structures.

Before you go ahead and press play on the full record, let the dynamic passion of “It’s My Show!” wash over your eyes and ears. Stream Broken Baby’s music video exclusively on Atwood Magazine!